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Our nation’s capital is the perfect spot to commercially acceptance the newest brand so you’re able to Canada!

By January 26, 2026No Comments

We have been pleased to declare one to Jacknife is best the fresh new go-to-paign to have Hard-rock Lodge & Gambling enterprise Ottawa-the new brand’s basic-ever Canadian place! Because Hard rock embarks on the an effective $350M expansion and you can rebrand, we are honoured to help you contour a venture that do not only remembers Difficult Rock’s heritage plus amplifies the power inside the Ottawa.

Recognized for providing immersive activities knowledge all over the world, the hard Rock� is definitely your favourite worldwide place to go for residents and you may tourists alike. The brand is in a vibrant day and age out of extension and you can revitalization, and also the phase is determined having a grand starting from Canada’s basic Hard rock Resorts & Gambling enterprise � that have Jacknife top the latest fees growing the latest wade-to-paign due to their Ottawa area.

HRI turned into the original personally-possessed gambling business designated an excellent U

�All of our 350 billion dollar extension and you may rebranding commonly disrupt the hotel, entertainment, hospitality, and you can playing markets during the Eastern Ontario and beyond,� states Christine Crump, President regarding Hard-rock Hotel and you can Casino Ottawa. Canadians will no longer need cross an edge to experience all of that Hard-rock can offer. Jacknife’s really works coincides into the community-group work and you may experience we send to your guests.�

The fresh new extent out of Jacknife’s functions comes with a complete strategic and inventive development of the brand new go-to-paign, with a look closely at building excitement and driving engagement across the all the touchpoints. The new promotion often embody the latest essence from Tough Rock’s brilliant community, ensuring the hole will get a good beacon to possess enjoyment seekers.

�We are happy to work together having an international brand name like Hard-rock within such as a pivotal minute,� claims Mikey Richardson, Co-Inventor and you may Government Innovative Manager at Jacknife. �The lead-to the brand new 2025 release provides the chance to manage some thing its pleasant-a strategy that do not only celebrates Tough Rock’s heritage and in addition amplifies the power within the Ottawa.�

It relationship stresses purpose-driven storytelling, having each other Jacknife and https://yukongold-casino.io/login/ difficult Rock Resorts & Local casino Ottawa focused on curating a smooth, high-perception brand sense that may put the latest phase for a huge beginning such few other.

Hard-rock Globally (HRI) the most worldwide approved companies having locations inside the more than 74 places spanning 313 places that are owned/subscribed otherwise treated Hotels, Casinos, Material Stores�, Live show Venues and you will Cafes. Their Unity by the Hard-rock� all over the world support program benefits professionals to own starting what they like around the participating characteristics worldwide. HRI and introduced a partnership named Hard-rock Digital within the 2020, an internet sportsbook, merchandising sportsbook and you may web sites playing system. Beginning with an Eric Clapton electric guitar, Hard-rock has the latest world’s premier and more than valuable distinctive line of genuine musical memorabilia in the over 88,000 bits, which can be displayed at the its metropolitan areas around the world.

S. Best managed Business by Deloitte Individual while the Wall structure Street Diary within the 2021 possesses because the been honored 4 times. Hard rock was also recognized because of the Forbes among the Earth’s Best Businesses, together with Finest Companies for women, Variety and you can The latest Grads and you will a leading Large Employer in the Traveling & Entertainment, Playing and you will Enjoyment Globe. On 2022 All over the world Gaming Prizes, Hard-rock try titled Belongings-Based Operator of the year into the next amount of time in five many years.

Hard-rock Global already keeps resource grades away from no. 1 capital-stages score providers: S&P Around the world Critiques (BBB-) and you will Fitch Analysis (BBB). For more information on Hard-rock Worldwide, visit hardrock or store.hardrock.

Rideau Carleton Local casino commercially started because the Rideau Carleton Raceway in the 1962, because Canada’s first-ever four-eighths kilometer egg-shaped and has started a key part of Ontario’s funnel rushing area from the time. While the introduction regarding gaming within the , the town away from Ottawa has experienced approximately $six million annually and more than $106 mil altogether money for holding Rideau Carleton Gambling enterprise within this the fresh National Money Area.

With desperate expectation of your beginning of one’s the fresh Hard rock Lodge & Gambling enterprise Ottawa, Rideau Carleton Casino stays discover 24/7, prepared to serve the visitors with similar effort and you may adventure. Hard rock is working to generate a different condition-of-the-ways amusement facility which can in the near future give the fresh iconic Hard-rock brand to Ottawa and you will enliven the city including no time before. Coming business will include a modern lodge framework having 150 bed room, in addition to twenty two suites, extended betting floors along with one,five hundred slots, 40 alive-activity desk online game, and highest-limit gaming. Travelers can also enjoy more ten dining, bars, and you can lounges, like the legendary Hard-rock Eatery and you will Council Oak Steakhouse. The hotel might also be the place to find the newest antique Material Shop, a 1,800 along with seat Hard rock Live location, and you can authentic songs collectibles.

The newest business is a huge rider out of employment development and will use more 700 local citizens, immediately following done. Hard-rock Lodge & Local casino Ottawa is going to continue the fresh society regarding community resource due to regional sponsorships and you will nonprofit partnerships, increasing the lifestyle off customers and you can group exactly the same as the try depending around Rideau Carleton Casino.

Rideau Carleton Casino are work because of the Hard-rock All over the world and you can influenced from the Ontario Lottery and you will Betting Business (OLG). Which have OLG relationship, Rideau Carleton Local casino demonstrates a daily commitment to in control playing with complete implementation of OLG’s Performs and that is acknowledged through the RG Look at certification system.

For additional information on Rideau Carleton Local casino, head to rideaucarletoncasino

Jacknife try an independent, full-provider imaginative brand agencies headquartered in the Toronto, Canada. With well over 29 several years of world feel, Jacknife has been the leader in bringing outstanding advertising and you will imaginative methods to a diverse set of readers. Because of the leverage the brand new powerful blend of proper advancement, Jacknife allows brands to create significant providers value from the stamina regarding development.